JAGUAR LAND ROVER REIMAGINES THE FUTURE OF MODERN LUXURY BY DESIGN

We have always been at the avant-garde of technologies and design in luxury vehicles, and we intend to continue…

Today, it’s time to reimagine the next chapter for this unique business and for the two unique brands it represents: Jaguar and Land Rover.

Thierry Bolloré
Chief Executive Officer

NEW GLOBAL STRATEGY – REIMAGINE – ANNOUNCED UNDER THE LEADERSHIP OF CEO THIERRY BOLLORÉ

Jaguar Land Rover will reimagine the future of modern luxury by design through its two distinct, British brands.

“Jaguar Land Rover is unique in the global automotive industry. Designers of peerless models, an unrivalled understanding of the future luxury needs of its customers, emotionally rich brand equity, a spirit of Britishness and unrivalled access to leading global players in technology and sustainability within the wider Tata Group.

We are harnessing those ingredients today to reimagine the business, the two brands and the customer experience of tomorrow.

The Reimagine strategy allows us to enhance and celebrate that uniqueness like never before. Together, we can design an even more sustainable and positive impact on the world around us.”

Watch the full announcement of the Reimagine strategy below

 

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Product News

ELEGANT NEW BRONZE COLLECTION EDITION AND SPORTY P300 HST BROADEN RANGE ROVER EVOQUE LINE-UP

The sophisticated new Range Rover Evoque Bronze Collection Special Edition features bespoke design elements inside and out, plus enhanced technology with the latest Pivi infotainment, while the new Evoque P300 HST brings a purposeful new look to the compact member of the Range Rover family.

The Evoque Bronze Collection Special Edition is available with a range of powerful and efficient powertrains, while the sporty Evoque P300 HST takes inspiration from the larger Range Rover Sport HST and is exclusively available with Land Rover’s potent P300 Ingenium petrol engine.

 

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INTRODUCING THE NEW JAGUAR I-PACE BLACK

Introducing the I-PACE Black edition featuring Black Pack, panoramic roof, privacy glass, gloss black 20-inch five-spoke wheels and a choice of paint options.

With two Jaguar-designed electric motors at each axle, producing exceptional combined performance of 400PS and 696Nm, aluminium construction and a low centre of gravity, the I-PACE offers an unrivalled balance of all-wheel drive performance, refinement, luxury and agility – together with outstanding real-world range and day-to-day usability.

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