JAGUAR LAND ROVER REIMAGINES THE FUTURE OF MODERN LUXURY BY DESIGN

We have always been at the avant-garde of technologies and design in luxury vehicles, and we intend to continue…

Today, it’s time to reimagine the next chapter for this unique business and for the two unique brands it represents: Jaguar and Land Rover.

Thierry Bolloré
Chief Executive Officer

NEW GLOBAL STRATEGY – REIMAGINE – ANNOUNCED UNDER THE LEADERSHIP OF CEO THIERRY BOLLORÉ

Jaguar Land Rover will reimagine the future of modern luxury by design through its two distinct, British brands.

“Jaguar Land Rover is unique in the global automotive industry. Designers of peerless models, an unrivalled understanding of the future luxury needs of its customers, emotionally rich brand equity, a spirit of Britishness and unrivalled access to leading global players in technology and sustainability within the wider Tata Group.

We are harnessing those ingredients today to reimagine the business, the two brands and the customer experience of tomorrow.

The Reimagine strategy allows us to enhance and celebrate that uniqueness like never before. Together, we can design an even more sustainable and positive impact on the world around us.”

Watch the full announcement of the Reimagine strategy below

 

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Product News

THE NEW JAGUAR F-TYPE R-DYNAMIC BLACK

New R-Dynamic Black models further heighten the purity and presence that set Jaguar's definitive sports car apart. Developed from the 300PS four-cylinder and 450PS V8 RDynamic Coupé and Convertible*, these exclusive additions to the line-up offer an enhanced specification and an even more luxurious, crafted interior.

The driver-focused interior, like the exterior, has evolved into a purer expression of the car’s elegance and performance. By concentrating on further refining the traditionally British Jaguar craftsmanship and adding discreet, beautiful details, the sense of luxury and sportiness has been heightened.

 

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THE POWERFUL DEFENDER V8 JOINS THE RANGE OF PLUG-IN HYBRIDS AND EFFICIENT INGENIUM PETROL AND DIESEL POWERTRAINS

A new 525PS supercharged engine powers fastest and most powerful production Defender ever made; 0-60mph in 4.9 seconds, 149mph top speed (Defender 90). While also carrying bespoke chassis settings and transmission tuning combine to make Defender V8 the most capable and dynamic example of Land Rover’s award-winning 4x4. Pivi Pro features a new optional 11.4-inch touchscreen* – over 60% larger than existing 10-inch display.

The Defender range offers incredible breadth of choice with 90, 110 and Hard Top derivatives, petrol and diesel engines, and a Plug-in Hybrid capable of 27 miles** of EV driving.

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JAGUAR E-PACE: DYNAMIC, ELECTRIFIED, CONNECTED

The P300e PHEV**** powertrain combines the 200PS 1.5-litre three-cylinder Ingenium petrol engine and a 109PS (80kW) Electric Rear Axle Drive (ERAD) motor. It provides the ability to drive up to 34 miles (55km) in zero emissions EV mode, with combined CO2 emissions from 44g/km and fuel economy up to 141mpg (2.0 l/100km) (WLTP TEH combined).

Inside, customers benefit from the latest Pivi Pro infotainment, which provides intuitive control of the vehicle systems with simplified menus and enhanced connectivity, including Software-Over-The-Air (SOTA) updates.

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