Our Wider Contribution
Part of being a responsible business, is creating the right opportunities for people to make positive change. Our innovation-led Global CSR Programme aims to create opportunities for 12 million people by 2020, reflecting the increasing scale and scope of our business and our commitment to making a wider contribution to society.
CREATING OPPORTUNITIES FOR 12 MILLION PEOPLE
Jaguar Land Rover's Global CSR Programme leverages the specific strengths of our business and brands, to help:
- Inspire the workforce of the future (Education & Talent)
- Apply technological innovation for social good (Design & Technology)
- Support disadvantaged communities (Wellbeing & Health)
Creating a lasting legacy requires long-term commitment and effective collaboration with expert third parties. Many of the initiatives within this programme are therefore a product of key strategic relationships at both global and grassroots levels.
To ensure the outcomes of each project are measurable, the programme uses a model informed by the London Benchmarking Group.
Explore the three different areas of the programme using the tabs above and visit our 'Performance & Reporting' pages to view our progress to date.
Inspiring and Educating the workforce of the future
We're taking a lead in tackling the engineering skills gap facing our industry – and run a range of science, technology, engineering and maths education projects to nurture the development of the next generation of engineers who will develop the technologies and innovations which will sustain our business into the long-term.
We're also helping to raise the aspirations and attainment of young people in education and those who are unemployed, so they gain the skills, vision and courage they need to reach their potential and pursue successful careers. We see this as an investment which will help underpin a successful future both for our Company and for the communities around us.
To hear what the individuals and groups reached by the programme think of their experience, watch the short films presented here. Further information about the projects can also be found at the links below....
Applying technical innovation for social good
As a technology and innovation led business, we recognise just how significant an impact, smart investment in innovative technology and design can deliver. So, when we hear of smart technologies that have the potential to help overcome environmental or social challenges and improve people's lives around the world, we aim to lend our support in the form of investment, or our technological and design innovation expertise, to help make it happen!
Watch how the first of our projects in this area is having an impact and read more about what this means for the individuals involved and their families...
Supporting disadvantaged communities
We depend on the health and stability of the communities in which we operate and recognise that we have both a responsibility and an opportunity to make a positive contribution. Working closely with third party experts such as the International Federation of Red Cross and Red Crescent Societies, we are investing in projects which create opportunities (based on local needs) for disadvantaged people in communities around the world to make a better future for themselves.
Hear the personal stories of just some of the many individuals and communities programme is reaching around the world, in the short films below. Click through to find out more about what's involved....