Jaguar Land Rover Aims


Operating responsibly is key for sustainable business.

We have ambitious plans for the future. We also recognise that we operate in a resource-constrained world. So we are evolving our business to adapt to these challenges, nurturing the resources and communities on which we depend. Not only does this reflect our commitment to being a good global citizen; This is intelligent business. A way of thinking that is fundamental to sustainable business growth.

Our 360 degree approach examines our vehicles and operations; as well as our work with suppliers, customers, employees and wider stakeholders - creating new partnerships and business practices.

We aim to: 

  1. Demonstrate leadership in sustainable business practices in all our activities across the world: This includes achieving Carbon Neutral Manufacturing and Zero Waste across our operations by 2020.

  2. Create vehicles that meet our future customers’ needs with less environmental impact: This includes ensuring our vehicles are among the leaders for tailpipe CO2 emissions performance by 2020.

  3. Improve lives in our wider communities: This includes creating opportunities for 12 Million people by 2020 by leveraging our business strengths and resources to inspire and support others, harnessing new technologies & innovation.

  4. Engage our people, customers and partners in our Responsible Business vision: This includes achieving global recognition as a Responsible Business by 2020.
We’ve made great strides over the last five years, winning recognition both within and outside our industry. But there’s still more to do. Our exciting agenda will ensure that strong commercial performance is coupled with long-lasting benefits to our social and natural environments.